AdWords advertisers now have a campaign-level option which will enable them to target iPhone, T-Mobile G1, and other mobile devices with full (HTML) Internet browsers. They can choose their desktop text and image ads to show only on those mobile devices , only on desktop/laptops or both. I believe that will bring a great flexibility to advertisers who want to target mobile audience and do not have a mobile landing page yet. Check Alexandra’s video below to learn more about that new option:
And more at Google Mobile Blog.
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